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Reinventing yourself. The journey begins here
Territorio Rioja Alta Haro

Reinventing yourself. The journey begins here

Evolution and revolution are concepts that people and companies often have to manage. Reinventarse is not only a tasting workshop to learn about some of the most distinctive wines of our winery such as Mirto or Viñedos de Altura, it is a journey through the new paths that Ramón Bilbao imprints on its wines in search of innovative concepts, differential values and a new positioning. A workshop where wine illustrates dreams, desires, new quests and adventures and which can serve as a starting point for constructive reflection on a new business project, a new stage in the work of a team, etc.

Sobre la bodega

Top quality wine producer, heritage in the art of Rioja winemaking since 1924. With Passion, Tradition & Innovation we keep improving our wines. Rioja Alta.

Remember where you come from.

They say we’re made of dreams, utopias, aspirations. They say that we take our suitcase full of experiences to remember on our journey.

Today our dream makes us vibrate with an intense energy.

Winners of the Best Spanish Winery prize in 2014 awarded by IWSC, our utopian vision doesn’t stop expanding. A journey during which we were also distinguished in 2011 by the prize to the Best Tempranillo in the World and in 2008 by the award for the Best Spanish Red Wine.


And you make it. A path leading to emotions and memories. A journey about enjoying those flavours that life sometimes treats us to.

Flavours born from a vine plant that come to life in your glass. A shared history since 1924, on a path that we walk together.

When you set off on a new journey, look around with different eyes, seek new horizons to conquer and sensations to experience: tastes, aromas, nuances that make life different.

Visit us.